

Our best-in-class content makes it easier for Western Digital to connect with its audiences
Working with such a large tech brand as Western Digital means there’s always something new to take to market. New products require new marketing assets, and for the past few years we have been tasked with generating content for many of the brand’s NPIs.
The assets we create are a mix of video, photography, animation and 3D. Our in-house creative studio gives brands access to editors, motion graphics experts, script writers, designers, photographers and retouchers, so we’re able to provide a full 360 service. We take care of everything from concepts and storyboards, to edits and local market translations. We also offer a full production service, so can help with location and talent searches, as well as studio and equipment hire.
Our production methods really maximise budgets. From a single shoot, we can create a master edit, several cut downs for use on social and retailer platforms, a suite of fully-retouched images for ecommerce and owned channels, and a full toolkit of digital assets. In addition to creating work from a bespoke shoot, we can also work with existing assets, adapting and re-editing to give them a new lease of life.
The Outcome
We have delivered a library of premium content and assets that we have adapted for use across multiple categories, platforms, channels and markets. Our one-stop-shop approach streamlines production and makes it easier to deliver high-quality output against tight deadlines, helping us to become a go-to content partner for the brand.

Melody Agency have been instrumental in our brands’ success since launch in 2020. From listing and shipping on Amazon, through to page design and development and media management, I cannot rate or recommend them highly enough.
![]()