When buying online, shoppers value trust above everything else. With so many sellers on Amazon, of all different scales and sizes, shoppers need to feel that your brand is trustworthy. They need to know that once they have placed an order, they will receive their items in good condition by the delivery time stated. So, why not engage customers with a more compelling brand story with an Amazon brand video?
A sponsored brand video is a new feature released by Amazon to add further value to your brand page. They’re an opportunity for you to showcase the best of your product/s and help shoppers get a clear understanding of who you are as a brand.